I am totally obsessed with the television show Curb Your Enthusiasm lately. I went back and started watching the original episodes and I just can’t contain my laughter. I am talking belly laughs, drooling, hyperventilating, headache kind of laughing. You know what I am talking about, right?
In a recent episode, Larry David, the star, has a whole schtick whereby he judges people on whether their appreciation or thank you is in line with the kind gesture of another. In this case, Larry’s act of kindness was to let a co-workers’ married relatives stay at his house for a couple days. It’s freakin’ hysterical and you should check it out. Long story short, it turns out that the house guests were swingers, but that’s a story for another day. Needless to say, it was nothing short of brilliant comedy as usual.
Anyhow, in light of our recent acquisition of FreeSpirit, I wanted to say that the thank yous have WAY exceeded our actions. So we are all good now and we can still be friends. My family could not be any more appreciative for the outpouring of love and support. Thank you for coming on this amazing journey with us. I promise to continue to give you a birds eye view of what’s going on behind the scenes and keep you on the inside track the whole time.
This all reminds me about the Social Media Marketing World conference that I just attended in San Diego. Many of the speakers harped on attaining the ultimate superfan. This is what everyone should be looking to achieve for their business, the super fan. That person that eat sleeps and breathes you and everything about you or your company or your product. You can do no wrong by them. These superfans actually work for you, but they don’t even realize that they work for you and you aren’t even paying them. (Let’s try to keep this between us). In our case, it is the total and complete obsession with the FreeSpirit designers and their fabrics. I have never witnessed anything like this before. I truly had no idea and let’s say that I am ecstatic about these obsessions.
With that, I want to remind everyone that FreeSpirit is back in business and ready to serve you with amazing fabrics and inspiration. Please just bear with us as we transition to the new ownership and deal with the immediate changes and challenges. All the Jaftex companies are still in business too and ready to serve you as well. Call your sales reps. Call your distributor. Call your local quilt shop proprietor. Call customer service. Get on the website! Call me! When the person on the phone answers, you should just start rattling off all the fabrics you want to order by FreeSpirit or any of our awesome family owned companies. You got this.
What are you waiting for? Go go go!
Superfan Seeker Scott
Have a great week!
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